Buy or build your first cash-flowing storage facility, using the real numbers from a deal we're doing right now.
Marc Kuhn has built about 400,000 square feet of self-storage. This is how he does it. 10 lessons, 10 calculators, and the full $6.8M Okoboji deal broken down line by line.
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Get instant access for $497Most people never do their first deal.
They read, they scroll, they wait for the right time, and a few years go by. Money usually isn't what stops them. It's not knowing the actual steps, and never having seen the real numbers on a deal that cash flows.
Meet Marc Kuhn
Marc is a concrete contractor who went all in on storage. It's boring, it holds up in a downturn, and he's built a real portfolio doing it. He's not selling a dream. He'll show you his deals, his numbers, and the things he'd do differently next time.
10 lessons, one deal the whole way
Every lesson follows the same deal, Okoboji, from why storage through to a real deal of your own under LOI. Each one comes with its own download.
00Intro: why storage, and why you
Why storage is the most overlooked path to real cash flow, and why you're ready for your first deal. Marc lays out the whole road, ten stops, ending at your first deal under LOI.
01Why real estate, and why storage
The case for storage over every other asset class, in plain numbers. The four levers that build wealth, the three ways into real estate, and the honest downsides of storage.
02Set your goals and your buy box
Define exactly what deal you're hunting before you waste a year looking. Size, geography, capital, and how involved you actually want to be.
03Market research
How to pick the right pond. Markets with tight supply and real demand, not guesswork. A good building in a bad market still loses.
04Financing your deal
The lender conversations and loan structures that actually get storage deals funded. What you have to bring, and what to negotiate before you sign.
05Analyze the deal
The Okoboji teardown. Marc's real underwriting on the 94-unit deal, line by line, the same file he took to the bank. Cash-on-cash, cap rate and IRR, explained on real numbers instead of made-up ones.
06Pick your strategy
Ten ways into real estate, and the two that matter most for storage. Where syndication fits if you want in passively, and where building new fits if you want to own it outright.
07Legal and taxes
Where the real money hides. Entity structure, depreciation, and the moves that protect your upside. Review anything here with your own CPA before you act on it.
08Negotiate and close
How to structure an offer, negotiate terms, and get to the closing table. The LOI, the purchase agreement, the entity, and getting more than one bank bidding on your deal.
09Operate it
The boring money-maker. The systems that keep units full and NOI climbing after you own it, and the math on what each improvement is actually worth.
10Manage risk, build the legacy
Insurance, reserves, and the long-game plan to turn one deal into something that lasts. Where storage sits on the risk ladder, and how to respect the cycle without waiting for a perfect entry that never comes.
Click any lesson to see what's inside it.
The Toolkit
One Excel workbook. Ten tabs. It ships already loaded with Marc's real Okoboji deal, so you can see what a good deal looks like before you touch anything. Yellow cells are the ones you fill in. Everything else does the math.
- StartDeal Journey TrackerTen milestones, from lesson one to a deal under contract. The tab everything else feeds
- 014 Wealth Levers ScorecardRate any deal you find and get a verdict
- 02Buy BoxThe real cash a purchase needs
- 03Market ScorecardA weighted market score out of 100
- 04Financing CalculatorPayment plus the full amortization table
- 05Underwriting CalculatorThe flagship, built on the Okoboji model. Does the deal pencil
- 06Strategy SelectorThree questions, and your path out the other side
- 07Tax EstimatorCost seg against straight line
- 08Closing ChecklistLOI to close, tracked
- 09Value-Add CalculatorWhat a rent bump is actually worth
- 10Risk ChecklistThe risk ladder and a focus check
The Okoboji deal, broken down
Lesson 5 is the full teardown of this one deal. Marc's real underwriting, line by line, the same spreadsheet he took to the bank. Every figure here comes from that file. Projections are estimates made at the time of underwriting, not guarantees of future performance.
Get The Luxury Storage Blueprint
- All 10 video lessons
- The Excel toolkit, ten tabs, loaded with the real Okoboji deal
- Ten written walkthroughs, one per tool
- Instant access, everything unlocked at once
Before you buy
When do I get access?
Straight away. Your login arrives by email as soon as you buy. Nothing is gated or dripped, you get all 10 lessons and the full toolkit at once.
What if it isn't for me?
30-day money-back guarantee. Go through the lessons, run your own numbers through the toolkit, and if it isn't what you expected, email us inside 30 days.
Do I need money to start?
You'll need capital or financing to close a real deal. The course covers how to find financing partners and structure deals that need less of your own cash. The buy-box and financing lessons walk through it directly.
Do I need experience?
No. It starts with why storage works as an asset class and builds up to full underwriting and closing. No real estate background required.
Is this just storage, or all real estate?
Storage specifically. That's where Marc has built his portfolio. Lesson 1 covers how storage compares to other real estate types so you understand the why before the how.
Do I get the calculators?
Yes. One Excel workbook with ten tabs, yours to keep, including the underwriting calculator built on the real Okoboji model. It arrives already filled in with that deal, so you can see a working example before you change a thing. Each tab also gets its own written walkthrough.
Where does the course actually get me to?
A real deal you underwrote yourself, under LOI. That's the finish line the whole course is built around. Closing, operating and forcing value are covered in the back half, but the roadmap ends at getting your first deal under contract.
One payment. $497.
Buy today and you're in the course within minutes. All 10 lessons and the full toolkit, unlocked at once.
Get instant access for $497Score your market before you spend a dollar.
The Market Scorecard from The Storage Blueprint toolkit. Income, jobs, population growth, weighted into one number out of 100. This is the tab I run before I look at a single piece of land.
Fill the yellow cells. It tells you whether the market is worth your time.
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The Market Scorecard is on its way. If it does not show up in a minute, grab it here.